E-commerce website and online booking systems

Farmer Autocare

Overview

Farmer Autocare is an independent automotive specialist with 19 centres across Central Scotland and Fife specialising in tyre replacement, servicing and MOT.

Their previous web presence had limited e-Commerce functionality, no online booking, poor SEO rankings and was only generating circa 250K online sales per annum or just over £13,000 per centre.

Our Approach

  • Design and build a completely bespoke website
  • Integration with APIs for Tyre / Battery / Engine oil lookups plus other 3rd party product feeds
  • Bespoke upselling on checkout
  • Annual MOT reminders & MOT due search system
  • SMS messaging – booking reminders, service completion etc
  • Systems to allow centre staff to provide instant product or service quotation 
  • Bespoke integrated e-Commerce reporting including centre- and region-level sales reporting

 

 

Results

473%
PPC ROI average for last 6 months
31%
Sales increase generated within last 12 months
#1
SEO Ranking
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